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Seongsu's 10 districts side by side on the same measures. Choose a category to switch to that category's figures.

BeautyJul 1, 2025 – Jun 30, 2026Q2 2026

Busiest district
Yeonmujang-gil East
111 pop-ups in the last 12 months
Fastest-growing district vs. a year earlier
Yeonmujang-gil East
63 → 111 (+76.2%)
Most people on weekends
Seongdeokjeong-gil
Average of 16,413 people at any weekend hour. Not a visitor count.

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DistrictPop-ups, 12 months to Q2 2026vs. a year earlierTypical run
Yeonmujang-gil East11163 → 111 +76.2%10 days
Yeonmujang-gil West10766 → 107 +62.1%11 days
North Seongsu60 → 6Only 6
Saechon63 → 6Only 6
Seongsu Crossroads53 → 5Only 5
Seoul Forest Atelier-gil29 → 2Only 2
Ttukseom Station12 → 1Only 1
Seongdeokjeong-gil10 → 1Only 1
Sangwon-gil00 → 0Only 0
Songjeong-dong00 → 0Only 0

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District locations

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Pop-ups: public-source records collected Oct 17, 2026 · Estimated sales: Seoul Commercial District Analysis Service, Q2 2026 (card-based, not actual sales) · People: Seoul living population (Korean residents), Jul 1, 2026 – Oct 12, 2026

Public district indicators

As of Q2 2026. Choosing a category switches store counts and estimated sales to that category.

DistrictStoresEstimated sales est.vs. same quarter a year earlierStreet foot traffic (quarter)Avg. people at a weekend hourStores trend Q1 2025 – Q2 2026
Yeonmujang-gil East75KRW 847Mest.+103.1%1,398,281 people10,053 peopleQ1 2025 67, Q2 2025 66, Q3 2025 68, Q4 2025 74, Q1 2026 75, Q2 2026 75
Yeonmujang-gil West102KRW 3.1Best.−28.3%1,690,775 people7,669 peopleQ1 2025 91, Q2 2025 94, Q3 2025 98, Q4 2025 99, Q1 2026 103, Q2 2026 102
North Seongsu86KRW 798Mest.−4.7%1,600,178 people5,871 peopleQ1 2025 83, Q2 2025 84, Q3 2025 84, Q4 2025 87, Q1 2026 87, Q2 2026 86
Saechon64KRW 877.2Mest.+4%662,942 people5,012 peopleQ1 2025 54, Q2 2025 57, Q3 2025 60, Q4 2025 61, Q1 2026 63, Q2 2026 64
Seongsu Crossroads53KRW 473.1Mest.−4.4%2,276,204 people7,843 peopleQ1 2025 51, Q2 2025 52, Q3 2025 53, Q4 2025 53, Q1 2026 55, Q2 2026 53
Seoul Forest Atelier-gil18KRW 35.4Mest.+25%533,606 people9,071 peopleQ1 2025 16, Q2 2025 17, Q3 2025 17, Q4 2025 16, Q1 2026 17, Q2 2026 18
Ttukseom Station58KRW 546.6Mest.+26%1,542,478 people3,578 peopleQ1 2025 49, Q2 2025 52, Q3 2025 52, Q4 2025 55, Q1 2026 57, Q2 2026 58
Seongdeokjeong-gil57KRW 565.1M+3.7%2,844,849 people16,413 peopleQ1 2025 62, Q2 2025 61, Q3 2025 61, Q4 2025 60, Q1 2026 59, Q2 2026 57
Sangwon-gil85KRW 267.3Mest.+53.8%1,063,873 people6,981 peopleQ1 2025 74, Q2 2025 76, Q3 2025 76, Q4 2025 79, Q1 2026 82, Q2 2026 85
Songjeong-dong28KRW 146.7M+51.6%1,419,964 people9,848 peopleQ1 2025 28, Q2 2025 29, Q3 2025 28, Q4 2025 28, Q1 2026 27, Q2 2026 28

Stores, estimated sales, foot traffic: Seoul Commercial District Analysis Service, Q1 2025 – Q2 2026 · Weekend people: Seoul living population (Korean residents), Jul 1, 2026 – Oct 12, 2026 · District values are estimates that add Seoul trade-area values multiplied by this district's share (by store count); “est.” marks districts that span several Seoul trade areas · Estimated sales are card-based estimates, not actual sales · “No data” means there is no data for that quarter and is different from 0.

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