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Living & furniture, characters & IP
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Seongsu's 10 districts side by side on the same measures. Choose a category to switch to that category's figures.
Home & charactersJul 1, 2025 – Jun 30, 2026Q2 2026
- Busiest district
- Yeonmujang-gil East
- 45 pop-ups in the last 12 months
- Fastest-growing district vs. a year earlier
- Yeonmujang-gil East
- 25 → 45 (+80%)
- Most people on weekends
- Seongdeokjeong-gil
- Average of 16,413 people at any weekend hour. Not a visitor count.
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| District | Pop-ups, 12 months to Q2 2026 | vs. a year earlier | Typical run |
|---|---|---|---|
| Yeonmujang-gil East | 45 | 25 → 45 +80% | 14 days |
| Yeonmujang-gil West | 33 | 23 → 33 +43.5% | 21 days |
| Seoul Forest Atelier-gil | 20 | 16 → 20 | 11 days |
| Ttukseom Station | 12 | 9 → 12 | Only 12 |
| Sangwon-gil | 5 | 2 → 5 | Only 5 |
| Seongsu Crossroads | 4 | 4 → 4 | Only 4 |
| North Seongsu | 3 | 2 → 3 | Only 3 |
| Saechon | 1 | 6 → 1 | Only 1 |
| Seongdeokjeong-gil | 1 | 1 → 1 | Only 1 |
| Songjeong-dong | 0 | 1 → 0 | Only 0 |
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District locations
Pop-ups: public-source records collected Oct 17, 2026 · Estimated sales: Seoul Commercial District Analysis Service, Q2 2026 (card-based, not actual sales) · People: Seoul living population (Korean residents), Jul 1, 2026 – Oct 12, 2026
Public district indicators
As of Q2 2026. Choosing a category switches store counts and estimated sales to that category.
| District | Stores | Estimated sales est. | vs. same quarter a year earlier | Street foot traffic (quarter) | Avg. people at a weekend hour | Estimated sales trend Q1 2025 – Q2 2026 |
|---|---|---|---|---|---|---|
| Yeonmujang-gil East | 79 | KRW 368Mest. | −36.6% | 1,398,281 people | 10,053 people | |
| Yeonmujang-gil West | 92 | KRW 1.1Best. | +28.2% | 1,690,775 people | 7,669 people | |
| Seoul Forest Atelier-gil | 18 | KRW 5.3Mest. | −13% | 533,606 people | 9,071 people | |
| Ttukseom Station | 42 | KRW 78.4Mest. | −13% | 1,542,478 people | 3,578 people | |
| Sangwon-gil | 92 | KRW 344.9Mest. | +48.7% | 1,063,873 people | 6,981 people | |
| Seongsu Crossroads | 66 | KRW 4.3Best. | −3.6% | 2,276,204 people | 7,843 people | |
| North Seongsu | 88 | KRW 587.9Mest. | +54.5% | 1,600,178 people | 5,871 people | |
| Saechon | 31 | KRW 47.9Mest. | −19.2% | 662,942 people | 5,012 people | |
| Seongdeokjeong-gil | 107 | KRW 571.7M | −19.5% | 2,844,849 people | 16,413 people | |
| Songjeong-dong | 19 | KRW 35.6M | −63.4% | 1,419,964 people | 9,848 people |
Stores, estimated sales, foot traffic: Seoul Commercial District Analysis Service, Q1 2025 – Q2 2026 · Weekend people: Seoul living population (Korean residents), Jul 1, 2026 – Oct 12, 2026 · District values are estimates that add Seoul trade-area values multiplied by this district's share (by store count); “est.” marks districts that span several Seoul trade areas · Estimated sales are card-based estimates, not actual sales · “No data” means there is no data for that quarter and is different from 0.
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